“Prem Ratan Dhan Payo” popularly known as “PRDP” has witnessed a historic opening at the box office, the film collected 40.35 crore (Hindi only) on day one.
The film has emerged to become the biggest ever opener for a Hindi film on a Holiday.
With a whooping 40.35 crores, PRDP has broken records set by other Diwali releases like Chennai express (30.48 crores) and Happy New Year (36.31 crores).
The film hit new opening day records in Mumbai, Delhi / UP, East Punjab, Rajasthan, CP Berar, CI, Bihar and Assam.
Good advance bookings with around 10% tickets sold and the four day weekend has proved favorable for the film with all its shows going houseful for the weekend.
The strong word of mouth surrounding the film and Salman Khan’s star power is only expected to contribute to the growth of the film.